For those of you lovely ladies that can’t get enough of hair extensions like me, there’s a new luxury brand taking the market by storm, they’re called Gold Class Hair and they are brought to you by Inanch London. Inanch Emir is a multi-award winning celebrity hair extensionist who has recently launched her own brand of hair extensions called Gold Class.

If you watched my beauty TV series ‘Harley Street Beauty’ about all things hair, beauty and style, you’ll probably already recognise the name and know of Inanch as she was our resident hair extensions expert. Before I start talking about this amazing new luxury line of hair extensions a clear point has to be made. I have personally been trying and testing hair extensions for over 15 years now and my hair was beginning to become tired and a bit damaged. But for the first time in my life my own hair feels amazing since meeting Inanch, my hair has gradually become thicker, longer and is in incredible condition. In the two years that I have been going to Inanch London for extensions and colouring, my hair has grown remarkably, it’s now in great condition and it is the healthiest its ever been. As you’ll see in the pre and post images throughout my post.

Some of Inanch’s celebrity clients are already huge fans of Gold Class.  Abbey Clancy and Ola Jordan wore Gold Class extensions throughout the latest series of Strictly Come Dancing, Michelle Heaton picked them for her hair makeover for the Big Reunion Tour, Sam Faiers has been having Gold Class extensions for the last 6 months and showcased a new set as she entered the Celebrity Big Brother House and Nicola McLean has been swishing her Rapunzel-esque locks on red carpets all over London and now more and more celebrities are contacting Inanch for her Gold Class extensions.     


As a leader in the hair extensions industry with several hair extension awards and a huge client following including celebrities, beauty editors and clients from all over the world, Inanch’s unique application techniques are just flawless. She has personally trained her team of hair extensionists who follow her own unique techniques and deliver the best and most natural looking results with hair extensions. Their belief is: “if someone can notice that you have hair extensions, then they’re badly applied extensions!” So that being said who better to launch her own line of hair extensions than Inanch. So why now?


“I wanted to create a luxury hair extensions brand that ticked all the boxes of providing 100% premium quality hair, a professional and expert application method and a bespoke aftercare programme for our clients in order to keep their own hair in great shape during and after extensions – basically maintaining healthy hair days whilst enjoying their beautiful and natural looking hair extensions”. Inanch Emir

So what makes Gold Class Superior?

1)They are 100% natural human hair extensions of superior quality.

Inanch was passionate about sourcing only the finest quality hair extensions from around the world – which are ethically sourced Indian Temple Hair.
In order to maintain the natural quality of the virgin Temple hair they use the same gentle osmotic depigmentation and dyeing techniques used in the luxury cashmere industry. This ensures that they can guarantee exceptional colour-fastness (meaning the hair colour will never fade), while maintaining the beautiful quality and natural strength of the hair. The hair undergoes a delicate process of depigmentation, lasting between 15 – 25 days, in which the black pigments are slowly and completely removed from inside the hair.
Whereas traditional bleaching methods are extremely harsh, merely breaking down the colour pigments (instead of removing them) and leaving the new colour dye prone to fading, in their process the new pigment molecule has a clean, empty space to occupy, meaning it bonds fast to the hair and will not fade – just like a cashmere sweater.

2) Pre-Extensions Hair Health Diagnosis
In order to get the very best out of your hair extensions throughout the recommended 3-4 month period, your own natural hair and scalp needs to be in great condition. As part of the Gold Class hair extensions service, the salon offers all clients a pre-hair extensions hair health check and assess the condition of their hair and scalp and offer prescribed insalon and at-home hair/scalp treatments – if your hair is not up to scratch!

3) Maintaining healthy hair days – during and after!
It doesn’t end at the application and styling with Gold Class – the brand philosophy also entails maintaining healthy hair days! Their superior hair quality and expert application method combined with an accredited aftercare programme will help keep your own hair in pristine condition during and after your hair extensions. Once your hair extensions are professionally removed the salon also offers a Spa Mist hair and scalp treatment which helps revitalize your own hair and leaving it in beautiful condition before your next set of hair extensions.

4)As part of the Gold Class “healthy hair days” policy, your hair extensions MUST be professionally removed by a qualified extensionist or assistant who has been trained in removing pre-bonded hair extensions with the approved removal apparatus and solutions.  The salon strongly recommends that you return there after the recommended 3-4 month period to have your hair extensions professionally removed. Do not under any circumstances attempt to remove the extensions yourself or to have them removed by an untrained person as this can cause serious damage to your own hair and scalp.

My extensions look stunning and feel amazing, thanks Inanch, I love GOLD CLASS HAIR. Make sure you checkout my next feature soon when we filmed and I’m interviewing Celebrity guests at the Gold Class Launch party to find out what the celebrities are saying about Gold Class. For more information

I’d love you guys to tell me if you’ve ever had hair extensions, what they were like and if you have any questions for the lovely Inanch Emir just comment or get in touch via my twitter @naomikisted

By Style & Beauty Journalist  Naomi Isted
Twitter & Instagram @naomikisted
Naomi Isted
Editor in Chief, Naomi Isted is known as The Ultimate Lifestylist to her readers and viewers. She is a TV Presenter and Columnist. Ranked in the Top 100 LFW Social Media Influencers AW14 & SS15, Brand Ambassador for Pears Soap UK. Her Celebrity beauty TV Series currently airs to 27million homes on Physique TV in UAE, previously on Wedding TV in the UK. She brings fashion and beauty advice to her readers and viewers on a daily basis. She is Fashion and Beauty Columnist for Herald Scotland and has a Fashion and Beauty Bridal Blog for HELLO. She can usually be found attending celebrity fashion and beauty events in and around London and sharing the latest fashion and beauty trends with her readers.


  1. Hi,
    Does Gold Class replace Greatlengths? or is it the same hair but branded by Inanch? I always like to offer the best and follow Inanch as I trust her judgement on hair extensions. I offer Greatlengths to my clients and if these are better then I would like to offer them too? Can I train with Gold Class? Sorry to bombard you with questions but I operate on a need-to-know basis, and I need to know! 😉 Deborah x

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