Apu Jan SS18 LFW Show


Apu Jan’s SS18 collection was once once again an homage to everything romantic and ethereal. This season in particular his focus was on the short lifespan of flowers.  

Using texture and colour, as well as his self developed jacquard and chiffon materials, to showcase the fleeting beauty of nature worked wonderfully. A clean but impactful palette of grey, white, black with splashes of pink, blue and violet accentuated his vision. He is known for his innovative knitting techniques and again his beautiful knitwear left us wanting more. Light as a feather but perfect for chilly spring afternoons. A beautiful collection!


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Mahum Masood
Mahum Masood is a recent journalism graduate from City University – one of the highest ranked universities for journalism in the world. Born and bred in East London she loves discovering all the new places and pop ups that make the area so exciting. Currently interning at a graphic design agency in Shoreditch as their Communications Managers. She has previously worked for Made In Shoreditch, an online magazine, and continues to create content for them.She also writes for – a student blog that was originally started 3 years ago and then franchised by the American company HerCampus - a hugely popular online community for women at university across the globe. Her interests include reading till her eyes go fuzzy, collecting fashion magazines and spending most of her time in a cinema.


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